For owners of UK trades & service businesses · Nationwide
You didn't start a business to be its best engineer, its only salesperson and its out-of-hours phone. We run the marketing that fills the diary and the systems that run the day — built by the people who run a 50-staff contractor, not an agency that read about your industry.
Marketing Manager £1,625/moMarketing Engine £3,950/moAI Systems £2,950/moBoth £6,900/moWebsite build £7,500 (£4,950 with a package)12 · 24 · 36-month partnerships
Sound familiar?
Most trades businesses stall between £1m and £3m. Not because the work dries up — because the owner is the bottleneck. Every quote, every lead, every decision still goes through you.
Leads come in, you ring them back at 8pm from the van. The ones you miss go to whoever answered first. Growth is capped at your own hours.
Enquiries land in five places — Facebook, the website, the office phone, your mobile, a group chat. Nobody owns the follow-up, so nobody follows up.
You know you're spending on ads. You don't know which advert paid for which job, what a booked job costs you, or which engineer's diary is half empty next week.
Sales pay the bills. Marketing is the scale of a business — and AI automation and the right systems are what let it scale without you.
Every trades business that has broken past £3m did the same two things: it built a marketing engine that fed the diary every week, and it put systems in place so the owner stopped being the one holding it all together. That's what we build.
Marketing and systems. Prices on the page. Pay online.
Start with a dedicated marketing manager, take the full engine, or get the website fixed first. Every price is a management fee — ad spend is yours, paid from your own card straight to Meta and Google, with no mark-up from us. Sign up online below — or tell us what systems, CRM and marketing you run today and we'll send you a free audit plan first.
Your own named marketing manager from our team, working your business every day — for less than half the cost of hiring one.
Every route to a paying customer, built and run daily by the team that runs it for our own contractor.
An AI operations manager for your business — the one we built to run ours. It watches everything, chases everyone and reports to you every morning.
The full operating model we run at Elite Energy: the marketing engine feeding the diary, the AI systems making sure nothing falls through it. One team, one monthly review, one number.
Most trades websites are a brochure with a contact form nobody reads. Ads pointed at one are money set on fire, and Google ignores it. We build the site the Marketing Engine and Google actually need — then you own it.
The proof — a real business, not a case study we borrowed
Elite Energy is a 50-staff, award-winning energy efficiency contractor based in Stockton-on-Tees — solar, batteries, heat pumps, insulation and boilers, funded and private, across the North of England. Twenty-plus years in the trade. Shaw Advisory runs its marketing and its systems. These are its live numbers.
These are our own trading figures. What happens in your business depends on what you sell, what you charge and how fast your team rings people back. We don't promise multiples — anyone who does is guessing.
Leads: 41 in yesterday. 39 called inside 20 minutes. 2 flagged for you — over an hour, no call.
Money: £1,180 spent. Cost per lead £28.80. Solar ad set B is winning — budget moved.
Jobs: 6 booked, 2 surveys unconfirmed for Thursday — chased.
Problems: Facebook lead form stopped sending at 22:14 — fixed 06:02. Invoice 4471 unpaid 31 days — reminder sent.
Why twelve months
A campaign takes a quarter to prove and a year to compound. An AI system gets smarter every month it runs — more data, fewer leaks, less of your time. Twelve months is what we commit to: building it properly instead of chasing a quick win to survive the next invoice.
It also means you get the same named manager for the whole year, not a rotating cast of juniors. Half our clients' new revenue comes from the second six months, not the first.
Ad spend is never included in our fee. It's paid from your own card, straight to the platforms, with no mark-up. You always know exactly what the ads cost and exactly what we cost.
Website build is a one-off: £7,500 on its own or £4,950 alongside any package above, paid 50% to start and 50% at launch. All other prices per month. Ad spend and platform costs are always paid directly by you. Sign up online at the 12-month price; for a 24 or 36-month partnership use code TERM24 or TERM36 at checkout and the discount applies to every month.
Start here — free, no pitch. Show us what you've got, we'll show you the plan.
Tell us what you're running today — the systems, the CRM and the marketing you're already doing. We'll take a look, then come back within five working days with your audit plan: the three biggest leaks, what they're costing you, and what we'd fix first.